If you have an eGiving option already in place for your parish, changing course and asking your parishioners to switch over to a new service can seem like a daunting task – but it doesn’t have to be! And it definitely shouldn’t stop you from making changes that can strengthen your offertory and build deeper long-term support for your parish ministries.
Faith Direct has more than fifteen years of experience in helping parishes navigate this process, and in fact some 70% of our new parish clients have used a competitive program or bank service. Our team has identified three proven strategies for simplifying the transition from an existing service to the Faith Direct platform. Here’s how we help parishes make the switch:
We do the legwork to make the transition easy for your existing eGivers …
When a new parish with a legacy program joins Faith Direct, we proactively create new user accounts and temporary passwords for your current donors, so they can quickly sign in with Faith Direct and set up their giving with us. Parishes tell us that this is has a major impact in helping people make the switch – when parishioners know that much of the work is already done for them, they’re less apprehensive about taking the initiative and updating their giving.
We offer dedicated customer service to help current givers who have questions about how Faith Direct works and what they need to do to switch over …
Parishioners will inevitably have some questions about a new program – and the easier it is for them to get answers, the more confident they will be that this is a sensible change for the church. Faith Direct’s customer service agents are available via phone and email to field questions about giving options, payment methods, security concerns, and other topics that may arise as a parish transitions to our platform – and each parish is assigned a church success team to help the front office staff implement the new program and address any direct questions from parishioners.
We provide customized marketing materials that help churches get the word out about how to move their giving to the Faith Direct platform …
Parishes that make the switch to Faith Direct have access to specific marketing and promotional materials, including emails, letters, and bulletin announcements, that are customized to each church and have been tested and proven to be effective over our fifteen years of experience with helping parishes strengthen their offertory. These materials include messages tailored specifically for current eGivers – introducing them to Faith Direct, sharing their new account information and options for updating their giving, and connecting parishioners to our customer service team should they have questions.
eGiving is all about simplicity and efficiency, and Faith Direct understands the importance of making it as painless as possible for current donors to make the switch from your existing program to our full-service platform. If you have specific questions about how Faith Direct can work with your parish to strengthen your offertory, visit beta.faithdirect.net.